Sean John had just launched at a Las Vegas trade show. Polo Ralph Lauren, Tommy Hilfiger, Timberland and Nike built their brands off of hip-hop artists’ cosigns. “Everybody’s coming in there fresh - what am I gonna do to stand out?”īy the late ’90s, when Cam’ron released his debut Confessions Of Fire, hip-hop was touted as a key influence in fashion. “I knew there was going to be a thousand cameras around,” he told Complex in 2014. He made the third page of New York Daily News. To his recollection, the next day Cam’ron was pictured on Page Six in The New York Post. This was his first time at New York Fashion Week. Outside a 2003 Baby Phat runway show, to meet childhood friend-turned manager Damon Dash, Cam pulled up in the same mink with a matching flip phone. At the 2002 Grammys, he turned heads while wearing that Liberace-like jacket with matching Timberland boots and headband.

It was Morrow’s idea for the Harlem rapper to start wearing pink from head to toe in music videos and public appearances. Anybody that knows Cam knows that he is masculine,” said Monica Morrow, his personal stylist at the time. “ has been a color that has been associated with not being masculine. But what that cotton candy pink mink has come to represent - well, not even Cam’ron can put a price on that. The farmer jacket alone took a month to create the dyeing itself is a two-step process. The ensemble cost him $5,000, roughly a fifteenth of what Cam’ron tried selling it for in 2014.

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